2019 Media Data Special editions - print - valid from 1 January 2019 - Neue Mediengesellschaft Zürich AG

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2019 Media Data Special editions - print - valid from 1 January 2019 - Neue Mediengesellschaft Zürich AG
2019 Media Data
Special editions – print
                valid from 1 January 2019
2019 Media Data Special editions - print - valid from 1 January 2019 - Neue Mediengesellschaft Zürich AG
Technical data, de-
Concept, dates,            Prices and              Inserts and         livery of inserts and
    topics                  formats               supplements              supplements              About us                   Contact
     P. 2                     P. 3                    P. 5                     P. 6                    P. 7                      P. 8

    Concept

    PCtipp Special: compact, informative, useful
    PCtipp offers two special editions every year: One in the          ones. They value design, have the necessary financial
    summer on multimedia and home electronics, and the                 means and regularly invest in new products.
    other in the winter in which we present the 100 best
                                                                       Print run:70,000 copies
    products of the year from all the key hardware and soft-
    ware categories. The special editions focus on items with          Distribution: The PCtipp Special is available at kiosks, and
    a high utility to readers. This ensures an above-average           in the Apple App Store and Google Play Store. In addition,
    and long-lasting level of attention. The high-quality paper        the PCtipp Special is delivered to subscribers of PCtipp to-
    and longer selling period at kiosks also take this fact into       gether with the standard edition of PCtipp.
    account.                                                           Published: 2× each year

    Target group: Men and women of all ages, with high pur-            Retail price: CHF 6.50
    chasing power and brand awareness. They are interested
    in new products and innovations, and often buy the latest

     Issue         Month                Focus           Publication date     Advertising deadline   Print material deadline (at 09:00)
     1/2019         June             Multimedia          31 May 2019                  13 May                     15 May
     2/2019       December       Top-100 products     22 November 2019           4 November                   7 November

    More information at www.pctipp.ch/mediadaten                                                                                         2
Technical data, de-
Concept, dates,         Prices and for-          Inserts and sup-      livery of inserts and
    topics                   mats                   plements               supplements               About us                Contact
     P. 2                     P. 3                     P. 5                    P. 6                    P. 7                    P. 8

    Prices and formats

    Advertising prices and formats

    1/1 page                                             1/2 page landscape
    bleed edge:   210 × 297 mm                           bleed edge:    210 × 146 mm
    Type area:    184 × 271 mm CHF 11,000               Type area:     184 × 133 mm
                                                         with display advertisement:    CHF 6,900
    Inside front cover
    bleed edge:     210 × 297 mm                         1/2 page portrait
    Type area:      184 × 271 mm CHF 13,000             bleed edge:    102 × 297 mm
                                                         Type area:     89 × 271 mm
    Back cover
                                                         with display advertisement:    CHF 6,900
    bleed edge:   210 × 297 mm
    Type area:    184 × 271 mm CHF 14,000

    1/3 page landscape                                   1/4 page landscape
    bleed edge:    210 × 100 mm                          bleed edge:    210 × 77 mm
    Type area:     184 × 87 mm                           Type area:     184 × 64 mm
    with display advertisement:     CHF 5,700           with display advertisement:    CHF 4,500

    1/3 page portrait                                    1/4 page portrait
    bleed edge:    71 × 297 mm                           bleed edge:    55 × 297 mm
    Type area:     58 × 271 mm                           Type area:     42 × 271 mm
    with display advertisement:     CHF 5,700           with display advertisement:    CHF 4,500

                                                         1/4 page half-portrait                          Mass of the bleed-edge ad-
                                                         bleed edge:    102 × 146 mm                     vertisements without trim;
                                                         Type area:     89 × 133 mm                      trim: plus 3 mm on all four
                                                         with display advertisement:    CHF 4,500       sides

    More information at www.pctipp.ch/mediadaten                                                                                       3
Concept,                                                                                                                                                                                           Technical data, de-
dates and                                                                                                                                                 Prices and                Inserts and   livery of inserts and
 topics                                                                                                                                                    formats                 supplements        supplements         About us   Contact
   P. 2                                                                                                                                                           P. 3                  P. 5              P. 6              P. 7      P. 8

 Prices and formats

 Advertorials

  Publireportage

                                                                                                                                                                  1/1 page
  Mehr WLAN!
  Volle WLAN-Power im ganzen Haus                                                                                                                                 184 × 271 mm
                                                                                                                                                                  CHF 11,000

    WLAN los! Die
                                                                                                                                                                  1/2 page with
    beste Lösung

                                                                                                                                                                   display advertisement
    für schnelles
    WLAN im gan-
    zen Zuhause.

  E
                                                                                                                                                                  landscape: 184 × 133 mm
     in schnelles wie stabiles WLAN ist Standard in    Wohnung und im ganzen Haus. Die clevere Idee           STREAMING, GAMING, GROSSE DOWNLOADS:
     allen Haushalten - zumindest ist das der          hinter der Technik: devolo Powerline-Systeme           KEIN PROBLEM MIT DEVOLO POWERLINE
  Wunsch. Immer wieder treten Probleme mit lang-       nutzen den Stromkreislauf wie ein langes Daten-        Die Anwendungsbereiche der devolo Powerline-
  samen Verbindungen, schlechtem Empfang und           kabel. Der Vorteil: Da es sich um eine kabelba-        Systeme sind vielfältig: Sie eignen sich dank ho-
  einer komplizierten Installation auf. Mit devolo     sierte Technik handelt, sind Wände oder Stahlbe-       her Datenraten und Reichweiten für Wohnungen
  Powerline-Systemen wird dieses Kapitel beendet.      tondecken kein Hindernis mehr und an jeder             und Häuser mit 100, 200 und mehr Quadratme-
                                                       Steckdose steht ein frischer WLAN-Zugangspunkt         tern. Die Leistung ist optimal für 4K-Videostrea-

                                                                                                                                                                  CHF 6,900
  WENN DAS WLAN MAL WIEDER LAHMT                       zur Verfügung.                                         ming, Gaming und für den schnellen Zugriff auf
  WLAN-Router stehen in fast jedem Haushalt.                                                                  die NAS. Zudem bieten die unterschiedlichen Po-
  Steht er jedoch abseits des eigentlichen Wohn-       DEVOLO POWERLINE: SO GEHT'S!                           werline-Systeme von devolo genügend Multime-
  raums oder gar in einer finsteren Kellerecke?        Ein devolo Powerline Starter Kit beinhaltet eine       dia-Ports (Fast-Ethernet- und Gigabit-Ports), um
  Dann hat das WLAN ganz sicher ein Reichweiten-       Basisstation und einen Satelliten. Die Inbetrieb-      für Smart-TVs, Spielekonsolen, Blu-Ray-Player,
  oder Geschwindigkeitsproblem. Zwar liefert der       nahme läuft immer nach ähnlichem Prinzip ab:           Set-Top-Boxen und Audio-Receiver einen schnel-
  Router in der näheren Umgebung die gewünsch-         Zuerst steckt man die Basis in eine freie Wand-        len Internetzugangspunkt an jeder Steckdose be-
  ten Datenraten, aber spätestens nach zwei bis        steckdose und verbindet sie per LAN-Kabel mit          reitzustellen.
  drei Wänden bleibt von der ursprünglichen            dem Router. Danach steckt man den Satelliten auf       In der Schweiz und Liechtenstein sind die devolo
  WLAN-Power nur noch ein „Schnecken-WLAN“             der Etage in eine freie Wandsteckdose, wo ein          Powerline-Systeme z.B. bei folgenden Partnern
  übrig.                                               schneller Internet-Hotspot benötigt wird. Nach ein     erhältlich: Interdiscount, microspot, digitec,
                                                       bis zwei Minuten hat sich das System selbst einge-     BRACK, MediaMarkt und FUST.
  DAS PERFEKTE WLAN-ERLEBNIS                           stellt und ist startklar. Eine komplizierte Einrich-
  Genau hier setzen devolo Powerline-Systeme mit       tung, wie man sie von Routern her kennt, entfällt
  WLAN-Funktion an. Sie sorgen für ein flächende-      bei allen devolo Powerline-Systemen.
  ckendes und schnelles WLAN in der gesamten

                                                                                                                  High-Speed-WLAN
  Vorher: Das Router WLAN ist zu schwach.             Nachher mit devolo Powerline: Schnelles WLAN überall!       bietet das dLAN 1200+ WiFi ac Starter Kit

 Discounts and commissions

 Placement surcharge:
 15 % on placement regulations

 Agency commission (BK 1):
 5 % for media and advertising agencies entitled to
 commission

 Colour surcharges:
 All prices apply for 1 to 4-colour advertisements

 VAT:
 All prices plus 7.7 % VAT

 Restriction:
 Sales figures on the two PCtipp special editions is not included in PCtipp expenditure

 Repeat discount:
 With simultaneous ordering and without format change for commercial advertisements

                          2×                                                                                           10 %

 More information at www.pctipp.ch/mediadaten                                                                                                                                                                                                4
Concept,                                                                       Technical data, de-
dates and                  Prices and                 Inserts and             livery of inserts and
 topics                     formats                  supplements                  supplements                   About us                  Contact
   P. 2                        P. 3                       P. 5                        P. 6                         P. 7                     P. 8

 Inserts and supplements

 Inserts
 Formats:                At least 105 × 148 mm (A6), maximum 200 × 287 mm

 Weight total:           At least 7.5 g, maximum 100 g

 Paper weight:            ith A6 120 g/m2, individual sheet at least 120 g/m2,
                         w
                         8 pages maximum 80 g/m2, 16 pages maximum 50 g/m2

 Fold:                   no altar or leporello fold, longer side closed

 Supplements
 Formats:                At least 105 × 148 mm (A6), maximum 210 × 297 mm plus 4 mm top bleed

 Fold:                    ear half of the sheet 10 mm gripper fold and closed at top, no zigzag or leporello fold, longer
                         R
                         side closed

 Cutting:                 nfolded and untied layers 80 –100 mm. If smaller than Issue format, cut at the right and bottom to
                         U
                         definitive format. Stacked with the first page upwards.

 Sample:                  efore acceptance of the order, the binding presentation of two samples with weight and size
                         B
                         information is required.

 Design, delivery, surcharge
 Design:                 Supplements and inserts must be clearly different in design from the editorial part

 Sample:                 before acceptance of the order, two binding samples with weight and size specifications
                         are required

 Surcharges for     Supplements containing advertisements from companies that are not identical to the ordering com-
 brochures with     pany will be subject to surcharges (based on the advertising value). Up to three advertisers – 25 %,
 third-party adver- four or more advertisers – 50 %
 tisements:

                                            Total print run                         Large or partial print run (price per 1000) 3)
  Weight                                up to 25 g               up to 50   g 1)                up to 25 g                up to 50 g 1)
 Inserts
  Postage costs 4)                     CHF 5,830                  CHF 5,830                   CHF 110 2)                  CHF 110 2)
  Technical costs 4)                   CHF 2,400                 CHF 2,400                     CHF 32                      CHF 32
  Advertising value                   CHF 16,500                 CHF 19,875                   CHF 220                     CHF 265
  Total                                CHF 24,730                CHF 28,105                   CHF 362                     CHF 407
 Supplements
  Postage costs 4)                        CHF 636                 CHF 1,272                   CHF 12 2)                   CHF 24 2)
  Technical costs 4)                   CHF 2,400                 CHF 2,400                     CHF 32                      CHF 32
  Advertising value                   CHF 21,375                 CHF 25,425                   CHF 285                     CHF 339
  Total                                CHF 24,411                CHF 29,097                   CHF 329                     CHF 395

 1)   higher weights on request 2) only applies to postal delivery
 3)                                                                                            4)
      partial booking of at least 20,000 copies according to postcode. Split surcharge 10 %         not entitled to discounts and commissions

 Date: December 2018

 More information at www.pctipp.ch/mediadaten                                                                                                      5
Technical data, de-
Concept, dates,        Prices and for-       Inserts and sup-       livery of inserts and
    topics                  mats                plements                supplements              About us                 Contact
     P. 2                   P. 3                      P. 5                  P. 6                    P. 7                    P. 8

    Technical data
    Delivery of the inserts and supplements
    Delivery:          Special 1/2019: 13 May 2019, Special 2/2019: 4 November 2019
                       Delivery must be notified in advance
    Delivery address: AVD GOLDACH AG, Barbara Neuhauser, Sulzstrasse 10–12, 9403 Goldach
    Goods receipt:     Monday-Friday, 07:30-11:00 and 13:30-16:30
    Telephone:         +41 71 844 94 11
    Indicate Computerworld, issue and delivery quantity on delivery notes.

    Technical data
    Issue format:      210 × 297 mm
    Type area:         184 × 258 mm on editorial pages, 184 × 271 mm on pure advertisement pages
    Print:             Offset
    Screen ruling:     60
    Colours:           4-colour euroscale, UCR value: max. 320 %.
    Bleed-off          3 mm trim on all outer sides
    advertisements:
    Production         Typesetting and artwork is not included in the insertion prices and will be charged according to time
    costs:             and effort.
    Current information and settings can be downloaded from: www.avd.ch (customer zone, download)

    Digital data

    If possible, create as a high-end PDF (embed fonts). PC/Windows only as PDF or TIFF file.
    Mixed and pantone colours must already be redefined in scale colours (CMYK) in the delivered data.
    Used logos, images and fonts must be supplied in the same folder
    Programs:          All current graphics and layout programmes
    Data control:      For the data control, we require in all cases a copy of the advertisement (proof, laser print, etc.) that
                       complies with the data delivered. If we do not receive this in good time, we decline all responsibility
                       for the correct publication
    Data administra-   Data media supplied will only be returned on request. Data media will be deleted or
    tion:              destroyed respectively 3 months after the last publication
    Digital templates: If possible, create as high-end PDFs (embed fonts)

    Transfer of printing material

    Directly to the    anzeigen@nmgz.ch
    publishers:
    Preferred data me- CD-ROM. Others possible by arrangement. A true-colour proof, adapted to the printing conditions, on a
    dia:               medium similar to that of the print run, with the Fogra media wedge, is to be enclosed with the data
                       media

    More information at www.pctipp.ch/mediadaten                                                                                   6
Technical data, de-
Concept, dates,   Prices and for-   Inserts and sup-   livery of inserts and
    topics             mats            plements            supplements                   About us                   Contact
     P. 2              P. 3               P. 5                 P. 6                         P. 7                       P. 8

    About us – Neue Mediengesellschaft Zürich AG
                                                                  Magazines
                                                                  Practical experience, purchasing consulting, market
                                                                  analyses and case studies for users, SMEs and IT deci-
                                                                  sion-makers: The magazines PCtipp and Computer-
                                                                  world cover the entire spectrum.

                                                                  Special issues
                                                                  Our special issues focus on interesting topics and pro-
                                                                  vide key decision-making aids.

                                                                  PCtipp
                                                                  Multimedia special: Practical tips and buyer's guides
                                                                  on all aspects of home electronics, photography and
                                                                  PC gaming
                                                                  Top 100: the best hardware and software of the year

                                                                  Computerworld
                                                                  Top 500: the ranking of the largest IT companies in
                                                                  Switzerland
                                                                  Swiss IT: a comprehensive analysis of the entire
                                                                  Swiss IT market
                                                                  IT-People: Pioneers in Digitalisation
                                                                  Swiss Leader: the bridge to top management

                                                                   Online/mobile
                                                                   Each month, our attractive websites attract more than
                                                                   one million visitors – whether to Computerworld.ch,
                                                                   PCtipp.ch or Onlinepc.ch, We reach all IT-savvy target
                                                                   groups, from home users and business decision-mak-
                                                                   ers to multimedia enthusiasts.

                                                                   Social media
                                                                   With state-of-the-art, context-based solutions and
                                                                   networked models, NMGZ offers numerous ways of
                                                                   targeting IT-savvy and technophile groups on social
                                                                   media platforms.

                                                                      Events
                                                                      Practical information on current topics, decision-
                                                                      making aids and success stories for IT users and
                                                                      decision-makers.
                                                                      The ideal platform for exchanging experiences.

    More information at www.pctipp.ch/mediadaten                                                                              7
Technical data, de-
Concept, dates,      Prices and for-    Inserts and sup-      livery of inserts and
    topics                mats             plements               supplements         About us   Contact
     P. 2                    P. 3             P. 5                    P. 6              P. 7      P. 8

    Contact

    Publisher
    Neue Mediengesellschaft Zürich AG   www.nmgz.ch
    Kalanderplatz 5,                    www.computerworld.ch
     Postfach 1965, 8027 Zurich         www.pctipp.ch
    Tel. +41 44 387 44 44               www.onlinepc.ch

    Sales – PCtipp,		                   Sales – Computerworld & Events
    OnlinePC & Events
    Christoph Mayer                     Werner Ortler
    Key Account Manager                 Head of Sales (print, online, events)
    Tel. +41 44 387 45 35               Tel. +41 44 387 44 06
    christoph.mayer@nmgz.ch             werner.ortler@nmgz.ch

    Sales support
    Daniel Frey                         Madeleine Mena
    Head of Sales Support               Sales Support Administrator
    Tel. +41 44 387 45 74               Tel. +41 44 387 44 02
    daniel.frey@nmgz.ch                 madeleine.mena@nmgz.ch

    Marketing and sales
    Sandra Adlesgruber
    Head of Marketing and
    Customer Online Campaigns
    Tel. +41 44 387 44 14
    sandra.adlesgruber@nmgz.ch

    Publishing management
    Ingo Rausch
    Tel. + 41 44 387 44 44
    ingo.rausch@nmgz.ch

    More information at www.pctipp.ch/mediadaten                                                         8
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